ENJOY 25% OFF SITEWIDE
discount already applied
Cyber Week 40% off sitewide with code CYBERMONDAY
20% off sitewide with code FEELGOOD (excl. subscription and sets).
50% off CBD Beginners Sets with code CBDSETS50
Save on our limited edition Christmas Sets.
Complimentary 200mg CBD Oil with all purchases over £30
30% off sitewide with code WINTER30
Try ourCBD Beginners Set for £19 with code: NEWYEAR
Sleep Event: 20% off all sleep products with codeSLEEP20
TRY 3000mg CBD OIL FOR £39 (WORTH £69) WITH CODESIZEUP
Complimentary CBD Balm with our Strong Strength CBD Oil. Use code SOOTHE
Enjoy 50% off our bestselling CBD Oil Starter Kit with code RESTORE50
50% off our award-winning CBD Starters with code STARTCBD
25% off all CBD products with code AUTUMN25. Shop our bestsellers
30% off all CBD products with code CBDDAY + Mystery Gift at checkout worth £29
40% off + extra 10% on select products for 24 hrs only.
Loading...

CBII is FSA Validated

Novel Food Validation: What is it and why it matters

CBII is FSA-validated for CBD you can trust. Did you know that CBII is the first CBD brand with full spectrum products in the UK, and one of only six brands globally, to receive Novel Food validation from the UK’s Food Standards Agency (FSA)? Full approval is expected in the coming months. 

What are Novel Foods?

Novel foods are defined as any new foods to market that have not been readily consumed by humans in the European Union before 15th May 1997, when the novel food regulation was first introduced.

Why is Novel Food Validation important?

There are three key benefits of choosing a CBD brand from the FSA’s list of validated CBD products:

1. Safety

To gain Novel Food status, products are evaluated by the Food Standards Agency (FSA) who verifies whether the products have met specific legal, safety and content requirements that deem them safe to be consumed. ⁠

2. Trust

In the new and expanding CBD market, one that has been unregulated for some time, Novel Food approval is a great way to know which brands to trust. Competitor products that haven’t received validation will not be able to sell their products in the UK.⁠

3. Quality

The validation reinforces the quality we pride ourselves on at CBII, something that can be further verified via hundreds of five-star customer reviews.

We have worked hard to create an industry-leading product that makes a real difference in people’s lives. An exclusive, trademarked extraction process for CBII ensures that no other manufacturer can replicate our gold standard of full spectrum CBD oil.

Try CBD

  1. 1500mg CBD Gummies (60 Pack)
    Easy, fruit tasting remedy that lasts longer
    Subscribe and Save
    £48.00 £64.00
  2. 1500mg CBD Oil (5%)
    Pure high-strength CBD oil to help unwind
    Subscribe and Save
    £29.25 £39.00
  3. 200mg CBD Oil (2%)
    Award-winning medium strength CBD oil
    Subscribe and Save
    £25.50 £34.00

Our Credentials

Legally Sourced Hemp
GMO Free
Third Party Tested For CBD Content
Vegan CBD Oil
Full Spectrum CBD (<0.2% THC)
Recyclable Packaging
Loading...

Complementary items from the balance range