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Helping you feel good day in, and day out.
OUR PURPOSE
Our purpose is simple. To help you feel good, naturally.
There are three key things that underpin what we do:
Improving people’s wellness - CBD interacts with the endocannabinoid system (ECS) which communicates your central nervous system; supporting sleep, stress and pain. |
Using only natural ingredients that offer a long term solution unlike other pharmaceutical based options which may cause unwanted side effects. |
Safety, science & education: we understand it’s important to know what you are putting into your body. We only work with partners or suppliers that have proven quality and safety standards, follow guidance of the FSA UK and aim to empower our community about CBD through education. |



WHO WE ARE
Founded in 2019, CBII has quickly established itself as a powerhouse for offering highest quality CBD products people can rely on for efficacy and service. Our range of CBD oils, gummies, balm and skincare are all designed with one purpose in mind – to help you feel your best, naturally.
CBII is proudly part of Health & Happiness Group, a global health and nutrition company. We are dynamic, courageous and ambitious in our mission to inspire wellness and make millions of people healthier and happier, while contributing positively to the needs of society and the planet.
QUALITY YOU CAN TRUST
We promise gold standards you can rely on by utilising extracts from best in class sources in Switzerland, the US & UK, plus ensure every batch of ingestible CBD is independently tested to verify safety. Our products are 100% natural, bursting with the cannabis sativa L. plant benefits.
CBII is proud to be the first full spectrum CBD brand in the UK to receive Novel Food validation from the Food Standards Agency (FSA), meaning that the products have met specific legal, safety and content requirements.


OUR ORIGINAL EXTRACT
Our best-selling, hero CBD oils were developed with our partner, Linnea Switzerland. The exclusive, trademarked extraction process ensures that no other manufacturer can replicate our gold standard of full spectrum CBD oil known as “the feel good oil”.
This patented extraction process uses the “inflorescences” – the flowering head of the plant that contains the richest source of CBD and lowest levels of THC to make our CBD oil. We use a sustainable and clean ethanol extraction method, which is low-powered and gentle for a high-quality product with minimal impact on the environment.
This gentle extraction process means that we can keep all of the natural cannabinoids, terpenes, and flavonoids intact for a fuller, high-quality CBD oil that is as close to the natural plant as possible.

People sometimes ask, why are you called CBII?
We are called CBII (pronounced CB2) inspired by the receptors CB1 and CB2 of the ECS responsible for playing an important role in our central nervous systems. Did you know we naturally have cannabinoids in our body that regulate many of the body’s natural functions such as sleep, anxiety, pain and mood? CBD is like the key to unlock these receptors CB1 and CB2. Just like nature, we want to help unlock the key to providing balance and happiness.

SUSTAINABILITY
Hemp is at the core of the products we offer. It is one of the most sustainable materials on the planet for a number of reasons, and we are proud that our core ingredient has a positive impact on our beautiful planet.
- Hemp uses a third of the water required by other crops
- It works as compost to feed nutrients back into the soil
- It is naturally resistant to pests and predators, reducing the need for pesticides
- It can capture four times more carbon dioxide from the atmosphere than trees
- We then package our products using widely recyclable, if not, fully recyclable materials.
As part of the H&H Group, we are working towards achieving B Corp certification by 2025.